Tecktonik Media is a publishing company founded by Mark Pasetsky, Life & Style Weekly’s former general manager and editor in chief.

The company is shaking up the online advertising industry by offering marketers “Direct Blog Ads.” Click here for more information.

Tecktonik Media publishes CoverAwards, which specializes in delivering readers the biggest stories in celebrity, media, politics, special interests and young Hollywood.

The name of the company is inspired by the new Tecktonik dance that originated in Paris in and is quickly spreading around the world thanks to video sharing sites, blogs and social networking sites. Founded in 2007, Tecktonik Media is headquartered in New York City.